Privacy Policy

Last updated: May 16, 2024

This Privacy Policy describes how STEM Magnetic Tiles ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://stemmagnetictiles.com (the "Site") or otherwise communicate with us.

1. What Personal Data We Collect

We collect various types of personal data to provide and improve our services to you. This may include:

Contact Information: Your name, email address, shipping address, billing address, and phone number.
Payment Information: Details necessary to process your payment, such as credit card numbers, debit card numbers, or other payment account information. Please note that we do not store full payment card details on our servers; this information is securely processed by our third-party payment processors.
Order Information: Details about the products you purchase, order history, and transaction details.
Device and Usage Information: Your IP address, browser type, operating system, device identifiers, pages viewed, time spent on pages, referral sources, and other diagnostic data.
Marketing and Communication Preferences: Your preferences in receiving marketing from us and our third parties and your communication preferences.

2. How We Collect Your Data

We collect personal data through various methods:

Direct Interactions: When you create an account, place an order, subscribe to our newsletter, fill out forms, or communicate with us via email or chat.
Automated Technologies or Interactions: As you interact with our Site, we automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies.
Third Parties or Publicly Available Sources: We may receive personal data about you from various third parties and public sources, such as analytics providers (e.g., Google Analytics), advertising networks (e.g., Meta, TikTok, Snapchat), and payment service providers.

3. Purpose of Data Collection

We use your personal data for the following purposes:

Order Fulfillment: To process and fulfill your orders, including processing payments, shipping products, and providing customer service related to your purchase.
Account Management: To manage your account, provide access to your order history, and facilitate future purchases.
Marketing and Promotions: To send you promotional offers, newsletters, and updates about our products and services, where you have opted in to receive such communications.
Analytics and Improvement: To analyze how our Site is used, understand customer preferences, improve our products and services, and enhance user experience.
Advertising and Personalization: To deliver targeted advertisements and personalize your experience on our Site and third-party platforms.
Security and Fraud Prevention: To detect and prevent fraudulent transactions, unauthorized access, and other illegal activities.
Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4. Third-Party Services That Receive Data

We share your personal data with third-party service providers to help us operate our business and provide our services. These third parties include:

Payment Processors: Such as Stripe, PayPal, or other secure payment gateways, to process your payments.
Shipping Carriers: Such as USPS, UPS, FedEx, or other postal services, to deliver your orders.
Analytics Providers: Such as Google Analytics, to understand how users interact with our Site.
Advertising Platforms: Such as Meta (Facebook/Instagram), TikTok, Snapchat, Google Ads, to deliver targeted advertisements and measure campaign effectiveness.
Email Marketing Services: To send newsletters and promotional communications.
Customer Support Platforms: To manage customer inquiries and support.

These third parties are obligated to protect your information and use it only for the purposes for which it was disclosed.

5. Cookie Policy

Our Site uses "cookies" and similar tracking technologies to enhance your browsing experience, analyze site usage, and assist in our marketing efforts. Cookies are small data files stored on your device.

Types of Cookies We Use:

Strictly Necessary Cookies: Essential for the operation of our Site, enabling core functionalities like security, network management, and accessibility.
Performance Cookies: Collect information about how you use our Site (e.g., pages visited, loading errors) to improve its performance.
Functionality Cookies: Remember your preferences (e.g., language or region) to provide a more personalized experience.
Targeting/Advertising Cookies: Used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this Site may become inaccessible or not function properly.

6. Data Retention Period

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, and the applicable legal requirements.

For example, we typically retain order information for a minimum of 7 years for tax and accounting purposes.

7. User Rights

Depending on your location, you may have the following rights regarding your personal data:

Right to Access: Request a copy of the personal data we hold about you.
Right to Correction: Request that we correct any inaccurate or incomplete personal data we hold about you.
Right to Deletion ("Right to be Forgotten"): Request that we delete your personal data under certain conditions.
Right to Object: Object to our processing of your personal data, including for direct marketing purposes.
Right to Restrict Processing: Request that we restrict the processing of your personal data under certain conditions.
Right to Data Portability: Request to receive your personal data in a structured, commonly used, and machine-readable format.
Right to Opt-Out: Opt-out of marketing communications at any time by following the unsubscribe link in our emails or by contacting us directly.

To exercise any of these rights, please contact us at support@stemmagnetictiles.com. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights).

8. Children's Privacy (COPPA Compliance)

Our products and services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal data from a child under 13 without verifiable parental consent, we will take steps to remove that information from our servers. If you believe that we might have any information from or about a child under 13, please contact us at support@stemmagnetictiles.com.

9. Contact Information for Privacy Inquiries

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: support@stemmagnetictiles.com

10. How Policy Updates Are Communicated

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this policy. We encourage you to review this Privacy Policy periodically for any changes.